The Estée Lauder Companies has appointed Guillaume Gellusseau as Senior Vice President, Global Brand, for Kilian Paris and Éditions de Parfums Frédéric Malle, effective August 2026. Based in Paris, he reports to Jo Dancey, Global President, Lifestyle Fragrance Brands.
In his new role, Gellusseau will oversee the long-term strategy and continued development of both fragrance brands.
Guillaume Gellusseau brings more than 30 years of experience across luxury perfumery, beauty, retail and marketing. He most recently served as Global Chief Marketing, Digital and Communications Officer at Galeries Lafayette, where he oversaw global brand strategy, communications, customer marketing, retail experience, digital transformation and e-commerce.
Previously, he was Global Senior Vice President and General Manager of Designer Brands, including Serge Lutens, and the Fragrance Center of Excellence at Shiseido Group. In this role, he oversaw a portfolio of prestige fragrance brands, with responsibility for global P&L, product development, communications and retail strategy. He also contributed to group-wide initiatives in consumer insights, innovation and olfactory creation.
Earlier in his career, Gellusseau held various management positions at Le Bon Marché, Baccarat, L’Oréal Luxe, Lancôme International, Yves Saint Laurent Beauté and Parfums Christian Dior UK.
“Guillaume combines strategic vision, deep expertise in perfumery and a genuine passion for luxury,” said Jo Dancey. “He is ideally positioned to guide Kilian Paris and Éditions de Parfums Frédéric Malle into their next chapter. I am delighted by the fresh perspective and inspiring leadership he will bring to these two brands, each with its own distinctive identity.”
