Groupe GM, leading international player in the guest amenity industry, has announced its expansion in Asia with a newly opened subsidiary in Hong Kong. The French company intends to consolidate its presence in Asia where their representation is already well-established in Cambodia, China, Japan, Korea, Laos, Myanmar, Philippines, Singapore, Thailand, Taiwan and Vietnam.
The new subsidiary will be headed by Michael Sadarangani, who brings a wealth of experience from the hospitality and retail industry. He is currently heading Maven (Asia) Ltd. “Hong Kong is home to over 7 million habitants and attracts more than 50 million visitors a year. It is a highly dynamic and international city where the clientele is always on the lookout for high quality and refined products. Groupe GM’s portfolio of exclusive amenities will respond to the increasing demand for luxury products in the Hong Kong hospitality industry. Neighboring Macao has its fair share of ultra-luxurious hotels with well over 35 million visitors annually. I am thrilled to be able to make a positive difference for hoteliers in Hong Kong and Macao by bringing a touch of French flair and innovative amenity products for the ultimate guest experience”, he said.
The Groupe GM Office, Showroom and Warehouse is located in the commercial district Kwun Tong. The Office & Showroom is housed on the 11th Floor of Mai Hing Building and showcases the Groupe GM brands set amongst Christmas décor for commercial spaces (from Da Silvas Creations) as well as Castelbel & Costa Nova retail & Hospitality showroom (from Maven Asia Ltd) thereby making it a one stop shop for hotel managers and owners.
Groupe GM HK already has several customers. In last January, the Mandarin Oriental Hotel in Macao became its first client. The subsidiary provides the hotel with the exclusive Bergamot Soleil fragrance from French brand Atelier Cologne in customized packing. Groupe GM HK also now supplies The Grand Lapa, a five-star heritage resort property in Macao with the Portus Cale Gold & Blue range from the Castelbel Brand.
The group aims to expand its international development beyond the current network, which already comprises more than 70 countries across all continents.