While enthusiasm for mini-sized bottles is nothing new, the trend reflects brands’ growing ambition to cater to increasingly nomadic consumers, eager to expand their olfactory wardrobe with fragrances suited to every moment of life. In this context, small sizes serve multiple purposes: keeping fragrance close at hand, discovering new scents, and alternating between perfumes according to the season or time of day.
Axis and Pocket
Available in a single 10 ml format, the two new bottles, Axis and Pocket, feature a refined design that embodies Bormioli Luigi’s premium aesthetic and signature style.
With a rounded glass distribution at its base, Axis embraces a timeless cylindrical shape whose understated design allows the fragrance identity to take center stage. Pocket, with its square lines, conveys a minimalist spirit. The thickness of the glass and its balanced overall distribution reinforce its premium appearance.
Screw neck
Perfect companions for life on the go, both formats feature a screw neck that ensures easy filling and recyclability. They are also suitable as roll-on fragrances, enabling discreet and targeted use wherever needed.
“The 10 ml format is also ideal as a discovery or trial product. Presented in a gift set, it invites consumers to explore a fragrance collection and immerse themselves in a brand’s universe,” Bormioli Luigi highlights.
Thanks to their geometry, Axis and Pocket lend themselves to every type of decoration: internal or external lacquering (including gradient effects), screen printing, metallization, sputtering, hot stamping, and more, thus offering a wide range of customization options.
