about Gerald Martines

Gerald Martines founded IN•SIGNES to make available to Companies operating in the Beauty Industry a rich experience in the Innovation discipline, based on more than 30 years of practice in executive positions in Marketing, Design, R&D, Sales, General Management and Innovation, at several international groups, leaders of Beauty and Design.

Gerald owns a Master’s degree in physics, an Engineering degree in mechanics, a Doctorate in material science, and an MBA. He beneficiates from a 360° view on the various functions, know-how and practices that must cooperate within the innovation discipline, and developed the ability to coordinate them.

Contact: gerald.martines@in-signes.fr

Focus

MakeUp in Paris: The countdown has started before the 2020 edition

The next edition of the BtoB trade show dedicated to the make-up and skincare value chain will be held on June 18th and 19th at the Carrousel du Louvre. Once again, MakeUp in Paris will gather key suppliers of packaging, formulation and full-service solutions for the make-up and skincare markets. The event will feature: latest (...)

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Experts’ views
On center stage, the floral bouquet is making its come back

Émilie Coppermann
On center stage, the floral bouquet is making its come back

Just like fashion that is eternally being reinvented, perfumery also works in cycles. And the floral accord is no exception. The very essence of femininity, today floral fragrances are less invasive than in the 1980s, as was the case with Poison by Christian Dior. At the end of the 1990s, floral accords were replaced by clean musky (...)

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