Strand Cosmetics Europe offers the possibility of creating an entirely customised tinted cream - shade, effect, texture - through the addition of two activating serums into your everyday skincare base. According to the French subcontractor this new concept ensures a tailor-made complexion with a precise, natural and luminous finish.

The strength of the concept lies in the possibility given to the consumer of creating their own tinted cream that perfectly matches their skin tone. It consists in first of all adding the complexion-activating serum to their everyday skincare base and then the light-activating serum according to the desired effect. This pearly white fluid emulsion gives a satiny, very K-Beauty finish!

To accompany the two activating serums and for the ultimate in customisation, Strand Cosmetics Europe has selected three bases with very different textures:

- Revival Cream: A rich, firm cream that plumps up and rehydrates the epidermis and improves the skin’s structure.
- L’Protectionist: A velvety, evanescent oil-in-water emulsion formulated for delicate and dehydrated skin. It is non-greasy and rapidly absorbed, leaving the epidermis soft, hydrated and soothed.
- Rose Hydra Jelly: An aqueous jelly that enfolds the skin in a gentle, fresh film thanks to distilled rose water and white rose extract. Neither sticky nor greasy, it keeps the skin hydrated deep down.