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World class news for the beauty and cosmetics industries
Fliss Trew

Media and Marketing Strategy

Fliss Trew is Strategic Business Director at Cream. She works with brands to build rich and creative concepts for their media and marketing.

Fliss has 10 years’ experience of cross-media solutions, working at Liberty Fragrance, Elle and Marie Claire. Her deep working knowledge of beauty and fragrance brands, paired with her business-focused creativity, enables her to illuminate our understandings of brands, their marketing, and how people respond to them.

Cream is a boutique media and marketing agency delivering solutions for luxury and premium brands. It creates remarkable interactions between audiences and brands, and is one of the fastest growing privately owned companies in the UK.

Website:
www.creamuk.com

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IL Cosmetics unveils a new generation of beauty innovations

IL Cosmetics unveils a new generation of beauty innovations

Meiyume bets on longevity, skinification and alcohol-free fragrance for AW26

Meiyume bets on longevity, skinification and alcohol-free fragrance for AW26

FOCUS

Cosmoprof Asia 2026 expands fragrance focus, targets 78,000 visitors

Cosmoprof Asia 2026 expands fragrance focus, targets 78,000 visitors

For its 29th edition, the Hong Kong trade show is expanding its niche fragrance offer while reinforcing its supply...

Behind the scenes of Provence’s lavender and lavandin harvest

Behind the scenes of Provence's lavender and lavandin harvest

This summer, dsm-firmenich opened the fields of the Plateau d’Albion in Provence, France, to the press and influencers, offering an...

IL Cosmetics unveils a new generation of beauty innovations

IL Cosmetics unveils a new generation of beauty innovations

Long-lasting performance without compromise, unexpected textures and new product gestures: from gentle gel technology to sensorial...

Cosmetic Ingredients - April 2026

Cosmetic Ingredients - April 2026

The 2026 edition of in-cosmetics Global, which will be held in Paris from April 14 to 16, 2026, will once again be an opportunity for...

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