Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Five Garnier skincare products awarded ’Cradle to Cradle’ certification for sustainability efforts

Five products in the L’Oréal-owned brand’s SkinActive line have achieved “Cradle to Cradle Certified Silver” status, making it the first mass market skincare brand to receive the accolade.

The newly-certified products include the brand’s “Deep Pore Facial Cleanser with Green Tea,” “Refreshing Facial Cleanser with Aloe Juice,” “Soothing Cleansing Milk with Rose Water,” “Deep Pore Exfoliating Face Scrub with Green Tea” and “Refreshing Cream Cleanser with Aloe Juice.” The line, which features recycled plastic as part of its packaging and is manufactured at a US facility powered completely by renewable electricity, was awarded the status for its approach to material health, material reutilization, renewable energy and carbon management, water stewardship and social fairness practices.

Cradle to Cradle offers proof of a manufacturer’s ongoing commitment to sustainability and awards five levels of certification: basic, bronze, silver, gold and platinum.

We know our consumers value sustainability and to us that means demonstrating sustainability leadership across the value chain, from formulation to manufacturing to renewable resources to social fairness,” said Danielle Azoulay, Head of CSR & Sustainability for L’Oréal USA, in a statement.

Alongside Biolage and Kiehl’s, Garnier is the third L’Oréal USA brand to achieve Cradle to Cradle certification for a selection of its products but the first one in the mass market channel.

All of the newly certified Garnier products were produced in L’Oréal USA’s Franklin, New Jersey facility which is powered with 100 percent renewable electricity and features optimized vessel cleaning systems that have led to a reduction in water consumption. Sustainable packaging was a priority for all of the newly certified products, the packaging for Garnier’s SkinActive Deep Pore Exfoliating Face Scrub with Green Tea is made from 50 percent PCR (post-consumer recycled) plastic while the packaging of all three of Garnier’s certified cleansers are made from 30 percent PCR plastic.

Sustainable beauty has become a major focal point within the cosmetics industry recently, with REN Clean Skincare, Bliss and Eminence all rolling out eco-friendly initiatives this year. Beauty giants Clarins, Coty, L’Oréal and Groupe Rocher clubbed together last November to launch a joint “Responsible Beauty Initiative” (RBI), which aims to encourage sustainability within the industry on an ethical, social and environmental level.

Premium Beauty News with AFP/Relaxnews

© 2018 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus
MakeUp in newYork hosted more than 3800 visitors, with a growth of 12% of international guests.

MakeUp in New York moves to Javits Center to continue growing

The latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests. Brazil, Canada, (...)

read more
job opportunities
Experts’ views
Victoria's Secret or the failure of a conservative positioning?

Laurence Bacilieri
Victoria’s Secret or the failure of a conservative positioning?

When the Victoria’s Secret show was cancelled it didn’t come as a surprise. In May, it was reported by The New York Times that the show would no longer be broadcast on network television. “We must evolve and change to grow. With that in mind, we have decided to re-think the traditional Victoria’s Secret Fashion Show". From 2001 to 2018, (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close