Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Eurofragrance invests to boost its Turkish and Middle-Eastern businesses

Barcelona-headquartered fragrance designer and producer Eurofragance is investing to strengthen its international development. The company’s subsidiary in Turkey has moved to new premises and a creative centre is planned to open in Dubai in July 2015.

New offices in Turkey

Eurofragance Essans, the company’s subsidiary in Turkey, has relocated its offices to the centre of Istanbul. The inauguration ceremony was an opportunity to present latest trends in fragrances to customers and companies in the sector. With this change in headquarters, Eurofragance expects to boost its position in the area market with the aim to transform Turkey into a commercial hub.

Creative centre in Dubai

Furthermore, in order to boost its business in the Gulf area, Eurofragance is also investing more than 2 million euros to open a 1,000 sqm creative centre in Dubai. The centre will help the company to forge a closer relationship with its customers and to more quickly understand local tastes and trends, but also to streamline the execution of projects and to tap into new sectors such as air care and personal care.

Located in the Dubai Biotechnology and Research Park, the centre will include a laboratory, creative zone, evaluation cabins and offices and will be staffed with 16 people.

© 2015 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus
MakeUp in newYork hosted more than 3800 visitors, with a growth of 12% of international guests.

MakeUp in New York moves to Javits Center to continue growing

The latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests. Brazil, Canada, (...)

read more
job opportunities
Experts’ views
Victoria's Secret or the failure of a conservative positioning?

Laurence Bacilieri
Victoria’s Secret or the failure of a conservative positioning?

When the Victoria’s Secret show was cancelled it didn’t come as a surprise. In May, it was reported by The New York Times that the show would no longer be broadcast on network television. “We must evolve and change to grow. With that in mind, we have decided to re-think the traditional Victoria’s Secret Fashion Show". From 2001 to 2018, (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close