Several fashion and beauty firms have been inspired to celebrate Chinese New Year 2016, which rings in the Year of the Fire Monkey on February 8. Along with Kenzo, Adidas and Giorgio Armani Beauty, American luxury brand Estée Lauder has dressed up one of its flagship products for the occasion, with a limited edition "Advanced Night Repair" serum.
Estée Lauder’s limited edition version of its iconic "Advanced Night Repair Synchronized Recovery Complex II" serum, which launched in its original formulation in 1982, celebrates the Year of the Monkey in stylish tribute to this Chinese zodiac sign associated with energetic and quick-witted characters.
The brand’s star product ditches its trademark brown bottle for an eye-catching gold finish, topped off with a red monkey charm keyring. In Chinese culture, red represents happiness and gold representing wealth.
As the first cosmetic product to use hyaluronic acid, Advanced Night Repair serum helps protect skin against external factors while repairing past damage and protecting the skin’s future.
This limited edition version is out now from selected retailers or on www.esteelauder.com, priced EUR 121 or USD 92 for 50 ml (1.7 oz).