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Dupont will showcase new visual effects combining textile and Surlyn at PCD 2014

During the 10th edition of PCD exhibition [1], DuPont will disclose its latest innovations in packaging for the perfume and cosmetics. The main aim is to stage the potential of the Surlyn product range as a source of creative new ideas for designers and brands in the perfume and cosmetics industry.

The “DuPont Surlyn 3D textile” technology will be particularly highlighted. It involves the overmoulding of a container wrapped in textile with Surlyn resin. “This unique encapsulation process allows to transcend and protect the ornamental textile which perfectly resists, without altering, to the injection moulding process - even the most fragile materials such as lace,” claims DuPont.

DuPont’s Surlyn® DuPont™ magnifies and protects the red poppy embedded in the new cap of recently launched Kenzo Flower in the Air perfume

DuPont’s Surlyn® DuPont™ magnifies and protects the red poppy embedded in the new cap of recently launched Kenzo Flower in the Air perfume

This encapsulation technology with Surlyn, allows objects, images, design elements and now even textiles to look as suspended in a crystal-clear cap for quite astonishing visual effects. “The overmoulded decorations maintain fine details and show no distortion. Thus the design is preserved and magnified, such as the delicate red poppy embedded in the new cap of recently launched Kenzo Flower in the Air perfume,” says DuPont. Inside Kenzo’s cap produced with DuPont Surlyn by French packaging company SAF, is encapsulated a poppy corolla, visible from both sides thanks to a special laying and overmoulding process developed by SAF.

Sébastien Tindillière, technical manager - Surlyn injection moulding at DuPont Packaging & Industrial Polymers, will present the new decorative effects during a conference entitled “Illusion or reality: new magnified decorative effects thanks to Surlyn” that will take place on Wednesday, February 5 at 2 p.m. at PCD 2014, Espace Champerret in Paris.

Footnotes

[1] Salon PCD 2014 - February 5 & 6, 2014, Paris, Espace Champerret

© 2014 - Premium Beauty News - www.premiumbeautynews.com
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