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Duftstars 2012 awards: Mexx Fresh Man wins

Mexx Fresh Man won a Duftstars award in the men’s Lifestyle category.

The Duftstars Awards are the German version of the famous FiFi Awards. They have been awarding, since 1993, the best fragrance launches of the year in four categories: Classic, Exclusive, Lifestyle and Prestige.

According to the Duftstars jury, “Mexx Fresh Man is an energizing, optimistic and spirited fragrance. It opens with the exotically luxurious top note of intoxicating passion fruit. Warm nutmeg and green coriander provide a soft, mild heart note. The pure amber wood base note ensures that the fragrance stays fresh and seductive long after it is applied. Mexx Fresh Man is refreshingly simple, refreshingly modern and refreshingly different in every respect.

Mexx Fresh Man was launched by Procter & Gamble (P&G) and is presented in a 30, 50 and 75 ml flacon produced by Gerresheimer.

The flacon features a rectangular design with a solid base that extends up along the bottle walls, tapering toward the top. The words Fresh Man are relief embossed on the glass and the MEXX logo is screen printed.

P&G was already awarded in the Ladies Lifestyle category last year, for Royal Desire by Christina Aguilera, the flacon was produced by Gerresheimer Tettau.

© 2012 - Premium Beauty News -
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