After the success of its new “One Fair Two Venues” format last year, Cosmoprof Asia is returning with the same concept and will host more than 2,800 exhibitors at the two trade fair venues: AsiaWorld-Expo (AWE) (hosting Cosmopack Asia) from 14 to 16 November; and the Hong Kong Convention & Exhibition Centre (HKCEC) from 15 to 17 November.
Korea has been appointed as the Country of Honour as it is arguably one of the most important cosmetic manufacturing centers and markets in the region. 549 Korean exhibitors this year are showing an increase of 17 percent in number compared to last year’s show.
In collaboration with Centdegrés, Cosmoprof Asia will present “The Light Powder”, a project that involves both trade fair venues in showcasing the production process and customer experience of a compact powder.
Cosmopack Asia will set up “The Light Powder Factory” at AWE, a live compact powder production line to show how a deluxe compact powder is made. The process will continue in the HKCEC with “The Light Powder Experience” where the compact powder will be available in three different shades and a special palette package. This social and multi-sensory experience is available for visitors thanks to the special installations created by Centdegrés.
Partners to this project includes leading packaging and OEM companies such as: ACME Cosmetic Components, Cosmei, MYC Packaging Innovation, Nastritex, Omnicos Group and Wish-Tech.
Several seminars and conferences will also be held throughout across the fair’s two venues.