Cosmogen leverages its application expertise to support Clarins’ Double Serum Foundation, designing an innovative, custom brush inspired by gua sha that combines makeup performance with a lifting massage gesture.
Designed with synthetic fibers of varying lengths and a handle made from sustainably managed wood, this brush features a gold ferrule engraved with the brand’s logo. It ensures an even, buildable, and streak-free application.
Its ergonomic shape perfectly follows the contours of the face, streamlines application gesture, and allows for smoothing, blending, and precise targeting of imperfections, delivering a radiant complexion and an immediate lifting effect.
Tested by a panel of 59 women over 14 days, it demonstrated significant results: 98% reported improved makeup results and 95% observed a visible lifting effect.
