After introducing Skin Longevity Butter with Italian distributor Faravelli earlier this summer, Core Biogenesis is extending its longevity-driven innovation platform to colour cosmetics with Eye Longevity Shadow, a formulation concept designed to merge makeup performance with skincare benefits.
Presented as a technology showcase for beauty brands, the eye shadow combines a line-up of key ingredients:
– Peauvita™, the company’s plant-derived biomimetic growth factor technology based on its patented Oleosome-EGF platform;
– with hyaluronic acid;
– and mineral pigments.
The concept aims to illustrate how eye makeup could support skin renewal while delivering colour and radiance.
According to Core Biogenesis, the launch reflects the growing momentum behind skincare-infused hybrid makeup, as brands increasingly blur the boundaries between decorative cosmetics and treatment products.
"Consumers no longer see makeup and skincare as separate categories," said Tony Abboud, Chief Commercial Officer of Core Biogenesis. "The future of colour cosmetics lies in products that not only create visual impact but also contribute to healthier-looking skin. Eye Longevity Shadow demonstrates how biotechnology can help shape that evolution."
Eye Longevity Shadow joins Lip Longevity Gloss and Skin Longevity Butter within Core Biogenesis and Faravelli’s Longevity Concepts collection, a series of formulation showcases exploring how biotechnology could shape the next generation of hybrid beauty products.
