Companies & industry
Olfactive Studio calls on crowdfunders to finance their new bottle
Crowdfunding is getting more and more popular in the niche sector. After Absolution lipsticks, Ego Facto perfumes, and the Nez magazine,...
Pennelli Faro: More than ever "Made in Italy"!
Pennelli Faro, the Italian company in Casalmaggiore specialized in the manufacturing of fine arts and make-up brushes announced a big...
Alexandre. J: Niche perfumes that are just different
Launched in 2012 on their favourite market, the Middle East, Alexandre. J, a brand that is actually French, took the time to develop its...
Barbara Bauer Kropf, Schwan-Stabilo Cosmetics: "We are investing worldwide"
Ramping up of production capacity in all the plants owned by the Group worldwide, new product launches including a range of halal...
SIMP invests in a new production site in France
The French mascara brush and plastic makeup applicator manufacturer intends to make new major investments to meet fast and steady growth...
Natura invests in new sales channels to rekindle growth
The Brazilian cosmetic giant has finally debuted its retail concept, a move the market had been eagerly awaiting since its announcement...
The Italian firm Premi, moves up a gear
Under the impulse of two brothers, Alessandro and Federico Prestini, the Italian firm based in Gessate near Milan and specialized in the...
L’Oréal Brazil deploys digital tools to attract and retain customers
From augmented reality makeup apps to mobile hackathons, the company pushes for digital assets capable of improving the consumer...
Aircos: Objectives exceeded!
It was a year to the day that the leaders of the French firm Aircos, Frederic Lancesseur, CEO, and Thomas Sirot, Sales and Marketing...
“Service is the key point of differentiation in the prestige beauty market,” Chris Good, The Estée Lauder...
The U.K. was the first market entered by The Estée Lauder Companies outside the US, in 1960, and now represents the second largest market...
