Companies & industry
From East to West: Takasago reasserts inspiration with new visual identity
Takasago signed for the creation of a new visual identity and signature with the Marystone agency: “Maison de Parfumeurs. From Kyoto to...
Natura buys Avon and becomes the world’s 4th largest cosmetics group
Brazilian cosmetics group Natura &Co has confirmed an agreement to buy US-headquartered beauty group Avon. The all-share transaction...
Beauty startups and the challenge of growth
How do young cosmetics brands manage to settle on the market for good? Among the many brands launched every year, it is estimated that...
Superga Beauty shows off their ambitions in full service with a first product development for HOC
Superga Beauty has created a beautiful set of products for the newly created niche fragrance brand HOC Histoire Olfactive Collective. A...
Fashion and beauty brands: startups’ founders share experiences on stage
Created by Odile Roujol in 2018, the FaB - Fashion and Beauty Tech community - is designed to help founders and funders to meet and share...
Guerlain banks on transparency with Bee Respect
Guerlain is pursuing its sustainable strategy initiated and driven by President & CEO Laurent Boillot: the bee brand has just...
Capsum explores the green trend and invests in the US
No plastic, transparency, green formulas, proximity: Capsum, the French specialist of microfluidic cosmetic formulas, invited their...
China is already Ioma’s second largest market
Even before opening a physical store in China, Ioma has successfully entered this market. The brand’s recent deployment in the Middle...
BODY’Minute to develop their concept in Europe
Thanks to its highly competitive prices and treatments available without an appointment, the BODY’Minute formula has attracted a category...
"Services are today a driving force for beauty sales" Stéphanie Chalard
Despite the decline experienced by the selective market, the Beauty Success Group is showing positive dynamics. Opening of new outlets,...
