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Armani Beauty partners with Fortnite to bring fragrances in the metaverse

Armani Beauty partners with Fortnite to bring fragrances in the metaverse

Will we one day be able to wear perfume in the metaverse? It might seem impossible, but that’s not stopping brands from presenting their...

Aroma-Zone opens a new store in Paris and prepares to grow abroad

Aroma-Zone opens a new store in Paris and prepares to grow abroad

Aroma-Zone opened its tenth store in France on September 23 at the Forum des Halles in Paris. On this occasion, the brand is launching a...

“Cosmetic 360 offers a unique vision of cosmetics”, Frankie Béchereau

“Cosmetic 360 offers a unique vision of cosmetics”, Frankie Béchereau

Cosmetic 360 will be back to Paris on October 12-13, 2022. This B2B event with an atypical positioning is aimed to keep promoting 360°...

Superga Beauty invests to adapt its Cosmeurop plant to full service

Superga Beauty invests to adapt its Cosmeurop plant to full service

With the take-over of the Cosmeurop site in Strasbourg, France, in April 2021, Superga Beauty has acquired a leading industrial tool for...

Perfumes: Matière Première cultivates traditional French know-how in Grasse

Perfumes: Matière Première cultivates traditional French know-how in Grasse

The region of Grasse, in the south of France, was the cradle of French perfumery in the 17th century. Now, it is on a roll again. The...

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Home fragrances: Scentys is investing and innovating to meet demand

Home fragrances: Scentys is investing and innovating to meet demand

A pioneer and major player in the design of fragrance diffusion systems, Scentys is taking full advantage of the growth of the home...

JCPenney partners with Revieve to offer digital makeup and skincare experiences

JCPenney partners with Revieve to offer digital makeup and skincare experiences

JCPenney is introducing an artificial intelligence (AI) skincare advisor and an augmented reality (AR) make-up try-on tool on their...

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Cosmetic 360, international tradeshow of innovation, is back for a 8th edition

Cosmetic 360, international tradeshow of innovation, is back for a 8th edition

The world’s leading innovation event for the fragrance and cosmetics industry returns on October 12 and 13, 2022, bringing together the...

Capsum opens a lab farm at its research centre using iFarm technology

Capsum opens a lab farm at its research centre using iFarm technology

The French producer of high-end cosmetics has opened a vertical farming laboratory to produce herbs for organic cosmetics. The new...

“We need to expand our global reach,” says Gotha CEO, Paolo Valsecchi

“We need to expand our global reach,” says Gotha CEO, Paolo Valsecchi

As the colour cosmetics market is recovering at fast pace, the Italian manufacturer has expanded its global capabilities with two recent...

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latest news

The Age of Flow: Five key trends for 2026 and beyond

The Age of Flow: Five key trends for 2026 and beyond

The beauty industry is entering a new phase of transformation - one shaped by constant movement, uncertainty, and acceleration, but also...

Rethinking loose powder: a cleaner, smarter way forward

Rethinking loose powder: a cleaner, smarter way forward

Loose powder has long been a backstage essential and consumer favorite—yet its packaging has remained frustratingly messy, wasteful, and...

Fragrance Innovation - January 2026

Fragrance Innovation - January 2026

Every year in Paris, the Fragrance Innovation Summit brings together from the fine perfumery industry—composition houses, brands,...

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