Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Colgate moves into skincare with new brand acquisition

Colgate-Palmolive is making a foray into the beauty industry, with the acquisition of two skincare brands. The group, whose personal hygiene brands include Colgate, Palmolive Naturals, Sanex and Softsoap, has announced plans to purchase PCA Skin and EltaMD. PCA Skin specializes in medical-grade in-office and take-home skin care products, while EltaMD offers sun care products for broad-spectrum, everyday use, dispensed by physicians.

Estimated 2017 net sales for PCA Skin and EltaMD combined approximate US $100 million. Both brands are similar in size and are primarily sold through professional skin care channels and online in the US and China, as well as in additional international markets.

Ideal Complex® Restorative Eye Cream © Courtesy of Pcaskin

Ideal Complex® Restorative Eye Cream © Courtesy of Pcaskin

PCA Skin and EltaMD form an exciting combination for Colgate’s entry into the professional skin care category,” said Ian Cook, Colgate’s Chairman, President and CEO, in a statement. “We are delighted that these high-growth, highmargin brands will strengthen our global personal care business. Their complementary product portfolios and sales forces, strong professional support and similar distribution channels will advance Colgate’s presence in the premium global skin care category.

The acquisitions will be treated as two separate transactions and are set to close early in 2018.

Colgate-Palmolive is not the only major company to have taken an interest in up-and-coming skincare brands this year. In September, Anglo-Dutch food and consumer products giant Unilever announced plans to purchase leading South Korean cosmetics and skincare company Carver Korea for approximately US $2.69 billion, while French cosmetics giant L’Oréal unveiled plans to buy the brands CeraVe, AcneFree and Ambi from Valeant for US $1.3 billion back in January.

Premium Beauty News with AFP/Relaxnews

© 2017 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus
spip-vignette

A new trade show dedicated to clean beauty in London

Dubbed Clean Beauty in London the new trade show intends to gather experts, scientists, suppliers, brands, influencers and journalists under one roof “to build the future of clean beauty.” Taking place on October 12 & 13, 2020 at The Brewery, located at 52 Chiswell Street at the heart of London, the event aims to encourage (...)

read more
job opportunities
Experts’ views
India emerges as the next beauty giant

Asia Cosme Lab
India emerges as the next beauty giant

Thanks to a growing young population (first youth population in the world) and the emergence of a vast middle class, as well as a higher Internet connection from both urban and rural areas, India is set to emerge as the next beauty giant after China. Asia Cosme Lab took a deep dive in the fascinating Indian market, where both (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close