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Industry buzz

Caudalie chooses Lumson for the new “Vinosource” packaging

Caudalie has chosen a glass bottle from the Lumson’s Slim collection, together with the Smart AA302 pump with its coupled overcap, for the launch of the Vinosource S.O.S. Thirst Quenching Serum.

Caudalie’s double goal was: to ensure the protection of the serum throughout the full usage of the product, and, to spotlight the image of naturalness and efficacy that has been emblematic of the brand throughout the years.

Lumson has therefore suggested a total clear 50 ml glass bottle so that the serum’s features of freshness and lightness can be seen through. The glass has then been decorated with the ceramic screen-printing by means of special inks with no lead content. Such an eco-friendly decoration technique ensures full resistance to the rigors of daily usage.

Furthermore, in order to give the graphic a stronger visual impact, the colour chosen for the entire decoration is a purple, obviously reminding us of the principal ingredient of Caudalie’s product: grapes!

© 2012 - Premium Beauty News -
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