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World class news for the beauty and cosmetics industries

Caroline Moulin

In Shanghai, beauty got a bit of colour back for the Chinese New Year!

In Shanghai, beauty got a bit of colour back for the Chinese New Year!

The beauty market has definitely got its colour back in China, and this was particularly highlighted during the Chinese New Year....

New “Japonism”: a rising beauty trend

New “Japonism”: a rising beauty trend

In France, 2018 was marked by successive exhibitions and cultural events dedicated to Japan to celebrate 160 years of friendship...

Asian beauty customization

Asian beauty customization

More than ever, Asia remains at the edge of behavioural trends and of resulting pack concepts. During my last trip in the region, I was...

Tokyo, April 2016: When beauty sees life through rose-coloured glasses…

Tokyo, April 2016: When beauty sees life through rose-coloured glasses…

The exact date they would come was announced throughout Japan by the “sakura forecast”. And they finally arrived with a rapturous...

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Caroline Moulin

Beauty design trends

After acquiring marketing experience with major Beauty brands of the Estée Lauder and LVMH groups, Caroline Moulin discovered design thanks to the Desgrippes/Gobé Group, where she was appointed International Beauty Director.

It was her four-year stay in Tokyo as a correspondent for International Cosmetic News that made her develop a new global vision on Beauty design, and launch her own watch organization, NaO Design Trends, when she came back to Europe.

Caroline investigates everything related to Beauty design: retail, branding, packaging… she helps you better understand the best design strategy for your own company, brand, or product concept.

As a “Beauty trotter”, she regularly travels the world. She has just come back from Asia with various specific examples from Seoul, Tokyo, and Hong Kong, to provide some news and illustrate the current trends in packaging, retail, or more generally, design.

Today, NaO Design Trends now offers additional services, including setting up collaborations with Chinese artists in partnership with the Beijing- and Paris-based Doors, Art & Culture agency.

For any information, contact:

email - cmoulin@nao-design.fr
website - www.nao-design.fr

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MakeUp in LosAngeles returns in February in a transformed beauty market

MakeUp in LosAngeles returns in February in a transformed beauty market

MakeUp in Los Angeles 2022 is returning at the LA Convention Center on 23rd and 24th February 2022, together with...

Beauty under carbon constraints… with enthusiasm!

Beauty under carbon constraints… with enthusiasm!

Decarbonisation, circular economy... these words still seemed out of place in the cosmetics world three years ago. But caught up by the...

The waterless issue, an innovation challenge for Argeville

The waterless issue, an innovation challenge for Argeville

Aware of the evolution of skincare products consumption patterns and of the demand, Argeville has developed a global expertise in the...

Cosmetic Ingredients - October 2021

Cosmetic Ingredients - October 2021

As a result of the various confinements, new skincare practices have emerged, often inspired by Japanese concepts. Our vision of beauty...

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