Carestia, the subsidiary of the Arcade Beauty group specializing in perfume discovery and mini-sized products, is investing in new equipment to increasing the production of small boxes and cards sample.
The Carestia plant, which already produces blotters et scented papers, is pushing its expertise to meet the growing demand of brands for mini cardboard packs. Printing, folding, gluing, ultra-fine cutting, fine gilding: the site is expanding its machinery to push technicality and more flexibility, particularly for small series.
“This packaging and cardboard business accounts for a growing proportion of our sales. This growth phenomenon is explained by a craze for a material with a low ecological impact, the success of small series, and of course, the technical and aesthetic quality that this type of manufacturing offers,” explains Marie-Hélène Marcelli, Director of Carestia.
On these products as for others, Carestia Arcade Beauty supports its customers with technical and creative advice and the realization of test mockups. The company then applies its expertise to the choice of materials, printing and finishing techniques, colour development, etc.