The third edition of BEAUTYISTANBUL, which was held on 13-15 October 2022 at the Istanbul Congress Center & Lutfi Kirdar Congress Center, in Turkey, hosted 680 exhibitors from 59 countries who connected with 14,017 trade visitors, including 48% of international visitors from 157 countries.

According to the organizers, BEAUTYISTANBUL trade visitors include buyers, importers, distributors, wholesalers, cosmetics chain stores, retailers, pharmacy chains, supermarkets, online stores, brands and manufacturers interested in personal care, skin care, make-up, hair care, perfume, natural & organic, home care & cleaning products, dermo-cosmetics, OTC & Pharmaceuticals, baby care, beauty accessories, professional beauty, private label, ingredients, packaging and machinery categories.

The 2022 edition added two new halls and 320 more exhibitors compared to the 2021 edition.

The list of exhibitors included companies such as Brazil’s Adhespack, Conceito Brazil, Floractive Cosmetics, Italy’s Eurovetrocap, MIA Cosmetics, Latvia’s Greencosmetic Group, Russia’s Svoboda, Turkey’s Blackrose Kozmeti̇k, Everest Kozmetik, Kirmizigül Kozmeti̇k, Tarko Cosmetics & Personal Care, Ukraine’s Naturpro, UK’s Bristol Consumer Health,etc.

BEAUTYISTANBUL 2022 - Key figures

- Exhibitors: 680 Total, 363 International and 317 Local Exhibitors (54% International) from 59 countries

- Country Pavilions: Italy (105 Exhibitors), Brazil, South Korea, Poland, South Africa, Pakistan, Ukraine, Morocco, China, Russia

- Visitors: 14,107 including 7,398 local trade visitors and 6,709 international buyers (48% International) from 157 countries.

- VIP Hosted Buyers: 606 top buyers from 113 countries were sponsored for travel expenses including key importers, distributors and retail chains to guarantee business opportunities for exhibitors, with a special focus on Africa, Latin America and the Far East, as part of the biggest Hosted Buyer Program in the industry.