Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Beauty Expo Australia: visitors rise by 21 per cent for the 2017 event

Beauty Expo Australia, the national industry event for beauty professionals, has wrapped its 2017 edition last Sunday with 7,651 visits through the doors over the course of the weekend - a 21 per cent increase from 2016.

Australia’s premier hub for the beauty industry was held in Sydney’s Darling Harbour at the new International Convention Centre (ICC) on 26-27 August 2017 with a 45 per cent increase in floor space from the 2016 event. In particular, the organizers noted a 60 per cent increase in skincare exhibitors from 2016, with leading brands like Dermalogica, Pevonia, Pelactiv, Payot Paris, Sothys, and Ultraceuticals having a strong presence at the Expo and Murad using the event to further extend its recently launched presence in the Australian market.

We’re elated by the industry’s response to Beauty Expo Australia’s return to Darling Harbour this year”, said Julia Erben, Event Director for Beauty Expo Australia. “Not only did we have an incredible reception from our exhibitors, but our visitors have signalled that Beauty Expo has once again quenched their thirst for independent education and direct access to the latest innovations from the world of beauty.

The introduction of themed Education Passes this year saw more visitors taking advantage of Beauty Expo’s curated educational program, comprised of 40 classes and workshops dedicated to skills in makeup artistry, dermal therapy, grooming, nails, and business.

Beauty Expo Australia will return to Darling Harbour in 2018 from 25-26 August. 

latest news
Focus
MakeUp in newYork hosted more than 3800 visitors, with a growth of 12% of international guests.

MakeUp in New York moves to Javits Center to continue growing

The latest edition of MakeUp in NewYork was a huge success, announced the organisers. Held at the Center415 on 5th Avenue, in Manhattan, on September 11&12, 2019, the two-day B2B event dedicated to the makeup and skincare supply chain welcomed more than 3800 visitors, with a growth of 12% of international guests. Brazil, Canada, (...)

read more
job opportunities
Experts’ views
Victoria's Secret or the failure of a conservative positioning?

Laurence Bacilieri
Victoria’s Secret or the failure of a conservative positioning?

When the Victoria’s Secret show was cancelled it didn’t come as a surprise. In May, it was reported by The New York Times that the show would no longer be broadcast on network television. “We must evolve and change to grow. With that in mind, we have decided to re-think the traditional Victoria’s Secret Fashion Show". From 2001 to 2018, (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close