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Beauty Expo Australia to return to Sydney with increased number of visitors

Beauty Expo Australia will return to its Darling Harbour home at a brand-new venue and a record number of exhibitors over the weekend of 26-27 August 2017.

Beauty Expo Australia 2016

Beauty Expo Australia 2016

At three months until the event, we had already surpassed the number of exhibitors of last year’s edition by 20 per cent. True to its calling, Beauty Expo Australia in Darling Harbour will once again be the unmatched hub to explore the latest trends and innovations in the industry. We know how important it is to our visitors that Beauty Expo creates a seamless, enjoyable experience, which is why we are thrilled to be back in Darling Harbour this year at a world-class venue. We know our exhibitors are also very excited to be where all the action is, just a stone’s throw from Sydney’s CBD,” said Julia Erben, the Event’s Director.

Upgraded education program

Trade professionals will have access to three new education passes this year, providing huge value and improved accessibility to the event’s seminars. The business pass will allow access to up to 11 sessions focusing on business for salon owners and managers; while the professional skills pass will allow access to up to nine sessions focusing on techniques in makeup artistry and grooming. The dermal/anti-ageing pass has been created especially for those interested in dermal therapy, with access to up to seven sessions on anti-ageing and skincare.

Each pass is priced at $199 early bird or $219 full-price.

New to Beauty Expo in 2017, beauty professionals wanting to further their skills with hairstyling can attend a Back to Basics Hair Bootcamp with Australia’s eminent special occasion hairstylist, Lorna Evans. The session has been designed for those wanting to expand their client base and market their services as a one-stop-shop for all things beauty.

What to expect on the Expo floor 

Among the exhibitors taking up a weekend residence at the ICC Sydney for Beauty Expo Australia are Professional Beauty Solutions (PBS), which will showcase all its brands at seven different stands (Youngblood Mineral Cosmetics, Cherry Blooms eyelash extensions, Wotnot Facial Wipes, Sunescape tanning products, Bestow Beauty, Pure Fiji, Dermalux LED, Image Skincare and Body Sugaring Australia).

Beauty Expo Australia 2016

Beauty Expo Australia 2016

Other brands appearing at the show include Napoleon Perdis, PONi Cosmetics, Inglot Cosmetics, Dermalogica, Pevonia, Inskin Cosmedics, Pelactiv, MODELROCK Lashes, Red Cherry lashes, Young Nails Australia, esmi skin minerals, France Medical, Organic Spa, Juliette Armand, Syneron Candela, Cryomed Australia, iKOU Australia, Lycon Cosmetics, The Divine Company and many more.

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