The latest example to date of the Full Service by Aptar is the launch of an Easy Clip Card sample for Flowerbomb Nectar by Viktor&Rolf.
The brand, which chose to equip its new fragrance with Aptar’s VP4 spray solution for a fast and effective perfuming step, presents an intense and sensual reinterpretation of its iconic scent.
Aptar’s patented Easy Clip Card system can be clipped onto a wide variety of media (paper, metal, fabric, plastic, etc.), the shape of which can be customised endlessly.
“Thanks to Easy Clip Card, Flowerbomb Nectar’s deluxe sample thus takes the form of a butterfly on pearlescent pink paper, which has been laser cut to reproduce all of its lines down to the finest detail,” highlights Aptar Beauty + Home.
In addition to the sample pack supply, Aptar’s full service offer can include filling the formulas (for perfumery, skincare or make-up), developing secondary packaging and accessories (card, pack, gift box, etc.) and even technical coordination (brochure, press insert, etc.), depending on what the brands need.