After the launch in 2019 in partnership with L’Oréal of the first paper-based tube, Albéa Tubes is extending its paper-based solutions by introducing the first paper-based bottle at the Luxe Pack trade show, which was held on October 03-05, in Monaco.
“Disruptive and responsible, this innovation answers consumers’ needs for a more sustainable, less impactful cosmetic packaging while providing a unique sensorial experience,” says the manufacturer of beauty packaging in a statement.
Available in kraft and white, the bottle contains a minimum of 50% FSC-certified paper content (without the cap or the pump), the Albéa Tubes unique paper-based web structure contributes to reducing plastic content, lowering the carbon footprint of its packaging for a better environmental impact.
Several decoration options are available with embossing, debossing, and hot stamping to create a sensorial experience around the product suiting the multiple needs of dermo-cosmetics brands as well as premium prestige brands.
Albéa will be able to produce the paper-based bottle, currently at the proof-of-concept stage, in Sainte-Ménéhould, France. With this innovation, the companyis now able to offer a whole range of paper-based solutions including tubes and bottles.