Costume jewellery brand Agatha has recently introduced its first line of three women’s fragrances, on sale from the end of May.
The brand entrusted Beauty Concept Expertise (B.C.E.) for this project. The young company, founded by Philippe Founes and Guillaume Teulé, is devoted to assist brands in the development and distribution of high-end perfumes. For the design, manufacturing and filling of the products, B.C.E. opted for a full-service offer by LF Beauty.
The scents of the three toilet waters have been created by perfumers Philippe Bousseton and Jean Jacques from Takasago. Regarding the packing, the 50ml high end glass bottles are topped by an anodized aluminium cap, available in three colours, yellow gold, white gold and rose gold, depending on the fragrance they are associated. The neck ring, stamped with the Agatha logo, holds up the cap of the bottle so as it looks like jewellery, inspired from one of the brand’s iconic necklaces.