When you enter the doors of 128, you find yourself in the space dedicated to the reception of visitors and the sale of the brand’s products, and you are immediately drawn into the world of Sothys, with its white, gold and charcoal grey colours. Everything has been devised to offer visitors a unique experience: a scent bar to choose the fragrance and texture of some products, skincare rituals shown in images on a central screen and two, more intimate areas, for personalised diagnoses with a prescription, or to make-up after a treatment.
A lift at the back of the shop takes you to the second floor where the reception lounge and the treatment suites are located. The lounge is a waiting area where you can enjoy an herbal tea from the Sothys gardens, before or after your treatment, to the rhythm of images of nature projected on one of the room’s walls. The treatment area features three large cabins, each with a premium massage table surrounded by a light, enveloping voile curtain to enjoy an immersive relaxing interlude.
A new training centre
128 rue du Faubourg Saint-Honoré also houses an international training centre for all the group’s brands (Sothys, Beauty Garden and Bernard Cassière). The training courses given at the "Sothys Academy" allow partner practitioners to benefit from all the necessary keys to adopt an active listening approach with their clients, to establish a skin diagnosis and a personalised beauty prescription.
"The opening of the Sothys Academy, which coincided with the reopening of the institute, is a continuation of the implementation of the training, which is a compulsory step for the qualified practitioners wishing to represent the brand. It is an essential stage in the partnership with Sothys and ensures that our standards are as uniform as possible. The Sothys Academy now has several addresses, 128 Faubourg Saint-Honoré in Paris but also Brive-la-Gaillarde," explains Christian Mas, Director and son of the founder of Sothys.
In March, Sothys introduced the body line of its certified organic cosmetics range to complete its offer, which was until then only dedicated to the face.
The brand has also recently launched, in April, a "sustainable luxury" range for hotel spas with 100% recycled and recyclable plastic containers for its professional products, along with gorgeous refillable bottles!
Finally, in May 2023, a new face care protocol and a body massage for men will be launched, along with a range of grooming products for men created in partnership with Eden Park.