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Markets & trends

ADF&PCD Paris will take on a new dimension in 2020

ADF&PCD Paris returns in January 2020 with new co-located premium drinks packaging event. The event intends to stimulate cross innovation in the beauty, aerosol and drinks packaging sectors.

ADF&PCD Paris is to return in January 2020 alongside a brand-new show, PLD: Packaging of Premium & Luxury Drinks. The aim of the organisers is to create a new forum for packaging creators to share ideas and inspiration, and to source new suppliers and products from each other’s markets.

ADF&PCD and PLD Paris 2020 takes place on 29th and 30th January 2020 at Paris Expo Porte de Versailles, Paris, and has been developed around the theme ‘Innovate Together’. The theme wants to reflect the show’s position as an event covering the closely related markets of drinks, cosmetics and aerosols; and an event for whole teams involved in packaging projects across the design, marketing, packaging development and buying functions within brand owners.

It is clear that packaging developers, designers and buyers share common challenges across the cosmetics, drinks and aerosol markets - both in terms of technical challenges and brand positioning. The launch of PLD is a direct response to demand from our community for an event that offers the opportunity for packaging creators in the premium and luxury drinks markets to source and share technologies and ideas; and to learn from their colleagues in aligned sectors,” explains Josh Brooks, event director at ADF&PCD and PLD Paris 2020.

This cross-market/cross disciplinary ethos extends to the show floor, which is organised to allow cross-pollination between ADF&PCD and PLD exhibitors. Suppliers that work across multiple verticals are housed in a central avenue that connects all zones.

Conferences program

There will be a total of 16 hours of content in total, covering the key themes and challenges in packaging development: technical challenges, sustainability and material choice, consumer and market trends, design inspiration and cross-functional team challenges.

This year, the conference agenda has been developed in close partnership with an official Advisory Board, comprising senior people from across the industry.

Other highlights include:

  • The ADF&PCD Paris 2020 Awards: The annual awards celebrating the very best the sector had to offer in 2019.
  • Visitor tours: Tours on offer to visitors will include the Made in France tour; and Eco-tours, which highlight leading products and suppliers of sustainable packaging solutions.
  • Innovation & Technology Theatre, which will be the home of new product presentations, launches and insight into the latest technical possibilities in packaging, with sessions themed by product type to make it easier for visitors to find the new products they are looking for.

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© 2019 - Premium Beauty News - www.premiumbeautynews.com
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