British packaging supplier M&H Plastics worked in partnership with Next Retail Ltd. and their contract fillers, Swallowfield, to create a new tube for Miss N Cleansing Body Wash - a lightly scented body wash with a sparkling fruity fragrance enriched with moisturising ingredients.

The 50mm tube features an extremely life-like textured fabric patch, which was achieved with new print technology developed by M&H offering photo-realistic images printed directly onto tubes.

This tube was printed in-house by M&H Plastics on their hybrid press which uses flexographic and silk screen technology.

The tube, which has a gold screw-on cap, also incorporates a gold foil-blocked glitter effect giving the packaging an extra touch of luxury and instant stand out.