Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Will silver be the hair colour of the year for 2019?

Silver grey is officially the most fashionable hair colour, according to L’Oréal Paris and Vogue. The cosmetics giant and the fashion authority have declared silver as the ‘2019 Hair Color of the Year’, following extensive analysis of hair colour trends and search data pulled from the catwalks, social media and city streets all over the world.

L’Oréal Paris is launching a trio of silver shades for different looks and lifestyles - Photo : @lorealhair / Instagram.com

L’Oréal Paris is launching a trio of silver shades for different looks and lifestyles - Photo : @lorealhair / Instagram.com

Not only has silver hair been a top colour trend on the runways and it is the ’it’ colour for women of all ages, we love what the colour stands for - it symbolizes charisma, ethereal energy, power, focus and it is beyond chic,” highlighted Orrea Light, Vice President of L’Oréal Global Marketing Product Development and Beauty Innovation, in a statement.

While other aspects of beauty can surely make an impact, nothing quite compares to the effect of that perfect statement-making colour,” added Jonathan Colombini, L’Oréal Paris Hair Color Consulting Colorist and Stylist. “I have seen a big uptick in client requests for silver this year and love that L’Oréal Paris makes it easy to achieve at home.

Canadian model Maye Musk at the 4th Annual InStyle Awards at The Getty Center in Los Angeles on October 22, 2018 - Photo: © Valérie Macon / AFP

Canadian model Maye Musk at the 4th Annual InStyle Awards at The Getty Center in Los Angeles on October 22, 2018 - Photo: © Valérie Macon / AFP

The revelation coincides with the launch of a new ‘2019 Hair Color of the Year’ at-home colour collection from L’Oréal Paris, featuring a trio of silver shades for different looks and lifestyles. The series comprises ‘Feria Smokey Silver’, a multi-faceted icy silver with a deep smokey undertone for an edgy, metallic result, and ‘Superior Preference Soft Silver Blonde’, a combination of mix warm blonde and delicate cool silver tones. A ‘Colorista Hair Makeup Silver Blue’ temporary cream gel formula that features icy silver makeup pigments for a short-term commitment completes the range.

Silver hair has been enjoying a moment in the fashion spotlight for some time, having made multiple catwalk appearances over the past few years, for brands such as RVDK Ronald Van der Kemp, Maison Rabih Kayrouz and Koche. Hollywood has also been backing the trend, in a movement kick-started by supermodel and actress Cara Delevingne back in 2017, when she caused a sensation by turning up to the MET Gala having painting her shaved scalp silver to match her outfit. The rise in high-profile modelling jobs going to women such as Maye Musk and Dame Helen Mirren has also helped make gray tones chic, and recent converts include model Iskra Lawrence and actress Nafessa Williams. Lady Gaga also put her own spin on the trend last month, when she showed up at the Golden Globe Awards rocking an icy blue color with silver undertones.

AFP/Relaxnews

Portfolio

  • Lady Gaga at the Golden Globe Awards on January 6, 2019, sporting a (...)
  • L'Oréal Paris is launching a trio of silver shades for different looks and (...)
© 2019 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus

Luxe Pack and MakeUp in Los Angeles: A proven powerful partnership

2018 proved to be a momentous year for MakeUp in and Luxe Pack! It marked the beginning of a powerful West Coast partnership that brought both btob platforms to one venue. MakeUp in…the leading stage for beauty and make-up products, trends and formulation and Luxe Pack, the premier tradeshow dedicated to luxury packaging for all (...)

read more
job opportunities
Experts’ views
Giving skin the protection it needs against the pollution

Lipotec - Lubrizol
Giving skin the protection it needs against the pollution

The health of the planet and our own are in danger due, among other things, to the big problem of pollution. Despite the increasing awareness of its significance and the efforts made to combat it, in the last decades there has been an unprecedented worsening as a result of human activity. Contamination affects nearly every corner of (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close