After several collaborations for the Belle de Jour collection based on the white lotus flower, Kenzo Parfums asked Topline Products to create the packaging for the line’s Dream Night Mask.

The LVMH-owned brand has entrusted Topline Products with designing the packaging for this new product (launched in January 2016). The mould for this jar, originally launched in white, was developed especially for the brand.

A play on depth and transparency

The 75ml deep black jar as well as its lid and inner cap are all made of injected PP. Topline Products was in charge of the project from beginning to end, making the parts in its Chinese factory, where the decorative films are delivered directly from Japan by partner company Oike & Co.

According to Topline, the main challenge for this development was to perfectly display “the subtle details of the lotus flower, with its delicate colours, on the shiny black injected cap.

Topline Products is a manufacturer and outsourcer for the global beauty industry, designing, developing, producing and delivering standard and custom packaging and turnkey solutions that include formulation, filling and secondary packaging. Since being taken over by PSB Industries in February 2016, Topline Products has been integrated into PSB’s Luxury & Beauty Division, Texen.