Over 65 delegates from the leading cosmetics companies attended the first Quadpack Master Class in Barcelona. The three-hour seminar aimed at offering attendant in-depth knowledge on packaging materials and decoration techniques.
“Packaging is often the responsibility of marketing or purchasing departments. This means that the people in charge of packaging might not be familiar with its more technical aspects. This makes it difficult to gauge the possibilities and limitations. While we as a packaging partner happily guide our clients through their choices, we decided that a seminar would be an ideal way to empower them with information up-front,” explains Alex San Miguel, Operations Manager at Quadpack and the person who initiated this training session.
The seminar took delegates step by step through the various packaging materials, revealing issues such as compatibility and barrier properties, while covering decoration techniques from hot-stamping to laser etching.
The provider of packaging solutions invites the persons interested in attending a Master Class to contact the company at info@quadpack.net, quoting ‘Master Class’ and stating which is its main area of interest.
