Perfume Holding, a marketer of lifestyle [1], prestige [2], and niche [3] fragrance brands, has appointed Mr Dino Pace as its new world CEO, replacing Mr Enrico Ceccato.

Mr Dino Pace

Dino Pace holds a Degree in Economics and Social Sciences at the University "Luigi Bocconi" of Milan and has a long track record in the luxury and selective products industry. He started its career within the watch industry (Breil and the Swatch Group) and came into contact with the world of cosmetics when he joined Coty, covering for five years the role of Managing Director of the Italian Branch of the French-American Group. In 2008, Pace joined the fashion world entering Diesel Italia as Managing Director.

Perfume Holding all key functions will report to Dino Pace: both marketing and product development based in Paris and administration, financial control, production and human resources management based in Parma; as well as regional sales managers who are responsible for worldwide distribution.