Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Neutrogena to launch personalized face masks at CES 2019

Badly-fitting face masks could soon be a thing of the past, thanks to Neutrogena, which is taking personalized skincare to the next level with its latest innovation.

The skincare giant is preparing to unveil the new Neutrogena MaskiD app at the next Consumer Electronics Show (CES), which is opening doors on 08-11 January 2019 in Las Vegas.

Neutrogena® Introduces Neutrogena MaskiD™, a Personalized 3D Printed Sheet Mask (Photo: © Courtesy of Neutrogena)

Neutrogena® Introduces Neutrogena MaskiD™, a Personalized 3D Printed Sheet Mask (Photo: © Courtesy of Neutrogena)

The app allows users to get fully customized 3D-printed face masks, by giving them an accurate assessment of their skincare needs and facial measurements via the TrueDepth camera on the iPhone X, XS, and XR. Users simply need to take a selfie for the app to create a multi-dimensional map of their face, including the exact measurements and shape of their facial features.

The masks will be divided into six different zones, and Neutrogena will offer five main ingredients that can be mixed and matched for each area of the face. They include vitamin C, purified hyaluronic acid, vitamin B3, feverfew, and stabilized glucosamine.

The key with 3D printing is [that] we can put the active [ingredient] you want just where you need it, anywhere on the mask, as opposed to one product that you’re trying to use all over the face,” Michael Southall, Research Director and Global Lead of Beauty Tech at Neutrogena, told 3DPrint.com.

The move comes one year after Neutrogena unveiled its last big invention at CES 2018, in the form of a ‘Skin360’ and ‘SkinScanner’ iPhone accessory that scans users’ complexions to provide data on the skin’s condition and offer relevant skincare advice.

For more information on CES 2019, see www.ces.tech

AFP/Relaxnews

© 2019 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus

MakeUp in Seoul unveils its programme of conferences

One month left for MakeUp in Seoul! The B2B show dedicated to the makeup supply chain will take place at the Conrad Seoul Hotel, the 15 & 16 April. MONDAY APRIL 15TH, 2019 10:15 am - 11:00 am: “The future of Beauty 2020” Keynote by Charlie Clark, Trend Specialist, WGSN Mindset 11:30am - 12:15 pm: Trends: “Color Wave by (...)

read more
job opportunities
Experts’ views
Reducing environmental footprint of Beauty packaging - 2nd Part: The Challenges

Gerald Martines
Reducing environmental footprint of Beauty packaging - 2nd Part: The Challenges

Beauty actors are engaged in a wide array of initiatives aiming at reducing the environmental impact of packaging, but the route of packs re-use - although seemingly quite promising - seems underexploited. After a first part listing the main stakes of reducing the environmental footprint of packaging, the second part of this article (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close