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Edition: Global
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The third edition of MakeUp in Paris took place on June 21st and 22nd at the Carrousel du Louvre in Paris. According to its organizers, the BtoB trade show exclusively dedicated to the make-up industry largely achieved its objectives both concerning the number and the quality of visitors.

Premium Beauty News offers a glimpse of the atmosphere of the show through a short pictural selection.

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MakeUp in Shanghai: First edition to open doors on 11-12 April 2018

The first edition of the MakeUp in Shanghai tradeshow will open its doors in less than two months next April 11 and 12. For this premiere Chinese edition, the B2B event dedicated to the make-up industry will be held at the same dates and under the same roof as the Luxe Pack Shanghai show. The organizers bet on the complementarity (...)

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How the Beauty Tech is revolutionizing the cosmetics industry?

How the Beauty Tech is revolutionizing the cosmetics industry?

Data, social networks, crowdsourcing, e-commerce, platforms, storytelling. The digital redefines the rules of the game in all the sectors and the beauty, inheritor of chemical industry, is no exception. The convergence of technological revolutions is changing the consumers relations with the brands and removing entry barriers for new (...)

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