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Markets & trends

Cosmoprof Asia is set to mark new record numbers in Hong Kong

Continuing with the successful “1 Fair, 2 Venues” formula, Cosmoprof Asia shall gather the whole beauty industry focused on Asian markets in Hong Kong this November. This year’s show will also put a special emphasis on organic and natural products with dedicated a hall.

With around 3,000 exhibitors covering a total exhibition area of up to 113,800 sqm and more than 83,700 expected visitors, the 2018 edition of the show is set to mark new record numbers. This year again, the show will be held on two venues, with a one-day lag in the opening of the two sessions.

From 13 to 15 November, Cosmopack Asia at the AsiaWorld-Expo (AWE) will host exhibitors from the supply chain: raw materials and ingredients, machinery and automation, primary and secondary packaging, contract manufacturing and private labels. From 14 to 16 November, Cosmoprof Asia will put the spotlight on finished goods at the Hong Kong Convention & Exhibition Centre (HKCEC) showcasing products across all main cosmetic sectors: perfumery and cosmetics, beauty salon and spa, hair, nail and accessories.

Natural and organic products

New this year, Cosmoprof Asia 2018 will dedicate an entire hall to natural and organic beauty products. Green and eco-friendly companies creating sustainable businesses around natural and organic skincare, cosmetics, beauty products and supplements, will be at the centre of attention in the Natural & Organic zone (Hall 3G, HKCEC).

The selection includes brands such as Lovekins, Éminence Organic Skin Care, Pestle & Mortar, Essentiq, Alkemie, Snow White, EPS White PA, Real Saboaria.

Cosmoprof Asia And Cosmopack Asia Awards

Created in partnership with international trend agency Beautystreams, the Cosmoprof Asia And Cosmopack Asia Awards will recognise the most outstanding beauty products in each exhibition venue. This year, 529 submissions from 274 companies were received, marking a record-breaking edition:

  • The Cosmopack Asia Awards celebrates innovation, creativity and design for the supply chain according to 5 categories: Make-Up Formula, Make-Up Packaging Technology and Design, Skincare Formula, Skincare Packaging Technology and Design, Green Packaging and Formula. Winners will be selected by a jury consisting of international experts and key players in the cosmetic industry [1].
  • The Cosmoprof Asia Awards recognises the best strategies to build brand awareness and marketability according to 5 categories: Make-up Product, Skincare Product, Nail Product, Hair Product, Natural & Organic. [2]

V.G.

Footnotes

[1] Cathy Chen, International Axe Director, L’Oréal Paris (China); Dana Von Bargen, Director of Global Packaging Design, Avon (USA); Elie Papiernik, Founder & CEO, Centdegrés (France); Julia Wray, Editor, SPC Magazine (UK); Kilala Tilaar, Deputy Marketing Director, Martha Tilaar Group (Indonesia); Krystyne Biser, Vice President, Product Development, Stila (USA); Lan Vu, Founder & CEO, BEAUTYSTREAMS (USA); Masa Cui, Founder & CEO, Marie Dalgar (China); Sam Cheow, Senior Vice President, Global Product Development & Innovation, NYX Professional Makeup (USA); Sinthia Shiu, General Manager APAC, LVMH Fresh HK (Hong Kong); Stephanie Bertand, Senior Manager Trends & Prospective Innovation - Skincare, Bodycare, Coty (France)

[2] The jury of beauty experts who will evaluate the products consists of: Amarjit Sahota, President, Ecovia Intelligence (UK); Carlotta Jacobson, President, Cosmetic Executive Women – CEW (USA); Chenghua Yang, CEO, Publicis Shanghai & Guangzhou (China); Jennifer Weil, European Beauty Editor, WWD (USA); Joanne Sackett, President Apparel, Beauty, Sports & Footwear, NPD (USA); Karine Ohana, Co-Managing Partner, Ohana & Co (France); Michael Nolte, Creative Director, BEAUTYSTREAMS (USA); Stephanie Shiu, Editor-in-Chief, AsiaSpa Magazine (Hong Kong); Virginia Bonofiglio, Associate Chairperson, Cosmetics & Fragrance Marketing, Fashion Institute of Technology (USA); Yuli Ziv, CEO Influencer Marketing Division and US Co-Managing Director, Launchmetrics (USA)

© 2018 - Premium Beauty News - www.premiumbeautynews.com
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