Day 1 of the event is devoted to digital beauty. Wide-ranging topics from the power of social media, smart mirrors, makeup apps and beauty tech trends in the US and France are up for debate, and Alexis Blosse, Strategic Planner at Google will be on hand to guide makeup professionals and cosmetics addicts alike.
Comité Français de la Couleur will also be running visitors through the metallic color craze that is taking the makeup world by storm. Speakers include Marta Radice from Lechler, an innovative metallic paint manufacturer, Gilles Lapalu, founder of Parisian pigment-rich makeup brand Viseart, and artist Sylvère Jarrosson.
Makeup for dark complexions will be the focus of Day 2 with an exclusive conference hosted by Aïmara Coupet, dark skin makeup expert.
In the spotlight this year are two of the show’s favorite beauty crushes: ’phase change’ compact powders by Chromavis, and, Creative trend consultant at Peclers Paris Lucille Gauthier’s personal favorite, Gloss Fx 4D effect lipgloss by Paristy.
MakeUp in Paris will be held June 22 & 23 at Carrousel du Louvre in Paris.
Additional dates for your diary: