With the launch of the world’s first triple core lipstick, Oriflame is making its own innovative contribution to the caring trend in make-up products.

Oriflame’s Beauty Triple Core Lipstick features ten shades and is both a lip care product, a lipstick and lip gloss. Its caring core is claimed to make “the lips soft, hydrated and protected”.

In addition, Oriflame states the colour core “delivers high impact lustrous colour that lasts up to four hours” while the high gloss ingredients and light-reflective microcrystal’s provides “dramatic sheen and sparkle”.