Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Fragrance Du Bois debuts at Parfumerie Trésor, Hong Kong

Luxury French perfume house, Fragrance Du Bois, made its debut in East Asia on the 5th of October 2016, at Hong Kong’s artistic perfume boutique, Parfumerie Trésor.

Parfumerie Trésor, Hong Kong's first artistic perfume boutique.

Parfumerie Trésor, Hong Kong’s first artistic perfume boutique.

Inspired by a ’girl’s powder room’, Parfumerie Trésor is located in the heart of the bustling city’s Central district, at 28 Lyndhurst Terrace, and since its inception in 2014, has profiled and exhibited about 23 niche, artistic brands such as Jovoy, Bella Bellissima, Xerjoff, Memo, Jeroboam and many others.

At the heart of all Fragrance Du Bois’ creations is the 100% pure, natural, organic Oud oil, which is sustainably produced on the brand’s own plantations. Agarwood, from which Oud oil is derived, is no stranger to Hong Kong, and is the species of tree that originally gave the city the name that was officially recorded after the Treaty of Nanking in 1842 (Hong Kong actually means ’Fragrant Harbour’). In the 19th century, the port area was serving as the Asian hub and regional distribution centre for aromatic materials and ingredients.

Fragrance Du Bois' signature cloches at Parfumerie Tresor, Hong (...)

Fragrance Du Bois’ signature cloches at Parfumerie Tresor, Hong Kong.

"Hong Kong is part of our strategic expansion plans to reach out to the Chinese people, who already have a deep understanding of Oud and agarwood. It’s been part of their history for thousands of years," explains Nicola Parker, Brand Director of Fragrance Du Bois. "We are also looking to increase our range of products, to include wood chips, Oud oil and incense sticks in Hong Kong over the next few months."

Fragrance Du Bois perfumed items are already sold in Paris, Singapore, Kuala Lumpur and Bangkok, with several more openings - Doha, Geneva, Milan, Marbella, New York and Los Angeles - being planned for the coming months.

info portfolio

© 2016 - Premium Beauty News - www.premiumbeautynews.com
derniers articles
Focus

MakeUp in Paris : Compte à rebours lancé pour l’édition 2020

La prochaine édition du salon dédié à la chaine de valeur du maquillage et du skincare se déroulera les 18 et 19 juin 2020 au Carrousel du Louvre. Cette année encore, MakeUp in Paris accueillera les acteurs clés du packaging, de la formulation et du full service maquillage et soins. Au programme : derniers produits lancés, innovations, (...)

en savoir +
opportunités de carrière
Avis d’experts
Le bouquet floral revient sur le devant de la scène

Émilie Coppermann
Le bouquet floral revient sur le devant de la scène

Tout comme la mode est un éternel recommencement, la parfumerie fonctionne également par cycles. Et la floralité ne déroge pas à la rêgle. Essence de la féminité, elle revient aujourd’hui moins invasive que dans les années 80, comme c’était le cas par exemple avec Poison de Christian Dior. À la fin des années 90, les floraux ont alors laissé (...)

en savoir +

Rubriques

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close