Salary: £80-100,000 DOE
Are you a fragrance superfan who follows global trends, developments and innovations?
Do you know the ins and outs of fragrance licensing and its impact on NPD and marketing?
Join a leading fragrance and beauty distributor and head up NPD and Marketing for their newly acquired, licensed global fragrance brand. From experience in a similar role, you understand the challenges and opportunities ahead, and are excited to steer the brand to new success.
Key Responsibilities
– Create NPD concept brief with global relevance and appeal
– Oversee bottle design and fragrance packaging, collaborating with production and fragrance teams
– Develop marketing campaign concepts
– Analyse target consumer base, with input from brand team
– Manage pre-launch initiatives and social media
– Identify and structure customer strategy
– Define strategy and plans for sales & marketing campaigns
– Train and guide sales team
This hybrid role is based in the Hertfordshire office 2-3 days each week.
Regular trips to NYC are an exciting aspect of the role, as you manage development and expansion of this global fragrance brand.
If you’re a multi-tasking marvel, ready for a new challenge, get in touch today!