Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

L’Oréal: a new research and innovation centre in Rio

L’Oréal announced yesterday to have signed a Memorandum of Understanding with the state and city of Rio de Janeiro to build a Research and Innovation Center on Bom Jesus Island in an area adjacent to the Federal University of Rio de Janeiro Technology Park.

The project represents an investment of around 30 million euros (70,000,000 reals) that will create 150 direct jobs by 2015. As far as they are concerned, Brazilian officials are working to transform Bom Jesus Island into a Green District with a cluster of high-technology research centres.

The laboratory will serve to accelerate the growth of innovative products tailored for the Brazilian and Latin American markets that may potentially be marketed in other locations around the world,” says L’Oréal in a release.

The L’Oréal group has had operations for 50 years in Brazil, which the third market in the world for cosmetics and toiletries, after the USA and Japan. However, it is only the seventh market for L’Oréal and the group intends to catch up on the giants of direct marketing, Natura, O Boticario or Avon.

© 2011 - Premium Beauty News - www.premiumbeautynews.com
latest news
Focus
spip-vignette

MakeUp in Paris: Applications to the Innovation Tree break new record!

With more than 170 products competing to be selected in the Innovation Tree, the next edition of the MakeUp in Paris trade show looks very promising. The Innovation Tree is a selection of the best innovations received for each ‘MakeUp in’ show. A committee of internationally recognized experts elect those that may change the way (...)

read more
job opportunities
Experts’ views
Developing eco-responsible ingredients: transform without denaturing

Romuald Vallée
Developing eco-responsible ingredients: transform without denaturing

This is a trend which is fast growing in all areas, including in the cosmetics industry. Eco-responsibility has become a major element in the purchasing process for consumers who want their choices to have a positive impact on the society and the environment. The “green” business, often interpreted as a “marketing opportunity” is now (...)

read more

Features

We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies
close