Located at The North in the Putuo district of Shanghai, “the centre provides a customer-focused environment for flavour and fragrance creation,” IFF said in a release.
The facility strengthens IFF’s presence in Greater Asia and is part of an ongoing global program to expand and modernize its facilities to capitalize on strategic growth opportunities.
“IFF is dedicated to helping our customer grow their brands,” said Robert M. Amen, chairman and CEO of IFF. “To deliver on this, we must invest in material science, creativity, and consumer insights. The new Shanghai Creative Center is a wonderful demonstration of this commitment. I am confident that it will inspire our colleagues to create scent and taste experiences people love,” he added.