Natural alternative to surfactants

Although its name is not as widespread as other species of the Brazilian biodiversity, the pracaxi [1] is a very well known tree in the Amazon region. Its antibacterial and anti-hemorrhagic properties have made the plant traditional among local populations in the treatment of snake bites, healing of ulcers and surgical sanitation.

According to Beraca, a Brazil-based supplier of organic and natural active ingredients, the oil extracted from pracaxi seeds has several applications in the cosmetic industry. “As a powerful dermatological moisturizing, it helps cell renewal and treats stretch marks, skin discoloration, and depigmentation. When applied to hair care products, it provides an excellent conditioning effect, eases combing, and enhances hair smoothness and shine,” the company claims.

Beraca has used pracaxi to develop a hair conditioning ingredient with Ecocert and USDA organic certifications. Due to its high concentration of behenic acid (C22), BBA (BioBehenic Active System) is a natural alternative to surfactants and cationic agents in conditioners. It provides viscosity and helps in stabilizing emulsions. The BBA also creates a hydrophobic layer around hair fibre, which shields it from humidity and controls the volume.

Social and environmental issues

To produce BBA, Beraca works in partnership with 500 members of Amazonian communities involved with a biodiversity enhancement program. They are responsible for collecting pracaxi seeds, which are then sent to the Beraca’s plant, located in the metropolitan region of Belém, in the north of Brazil, where oil extraction and processing take place.

“Besides making profit from the trade of seeds, local communities also benefit from investments in infrastructure, training, handling, and certification,” Beraca says.

L’Oréal among first global customers

Beraca’s pracaxi oil is already exported to several countries, including the U.S., France, Germany, England, and Italy. Among the ingredient’s major clients are L’Oréal, with the Kérastase brand, and The Body Shop.