Olivier Vérot
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about Olivier Vérot
Olivier Vérot

Basé en Chine depuis 2007, Olivier Vérot est spécialisé dans la promotion et l’accompagnement des marques de cosmétiques et beauté en Chine. « Certes le marché chinois est attirant de part sa taille, mais il est compliqué. Il faut faire face aux problématiques de distribution, d’enregistrement des formules, et de communication. Surtout, il faut construire de vraies marques susceptibles d’intéresser le consommateur chinois d’aujourd’hui, » souligne-t-il.

Web : www.marketing-chine.com

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Édition Spéciale by Luxe Pack unveils its program

Édition Spéciale by Luxe Pack, the first exhibition dedicated to environmental-friendly packaging solutions, will be held on June 4 and 5, 2019 at the Carreau du Temple in Paris, France, during the European Sustainable Development Week. With two months left until the event, the organizers have unveiled the main features of the program, (...)

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Experts’ views
Emotional Glyco-intelligence: deciphering sugars through unexplored dimensions

Aïna Queiroz
Emotional Glyco-intelligence: deciphering sugars through unexplored dimensions

It is pretty hard to escape from the first clear signs: the cosmetics industry is definitely, officially entering the emotional era! And it keeps searching for more rationality to substantiate arguments about ingredients, formulas, objective skin beauty and emotionality. Keen to offer multifunctional ingredients that can keep up with (...)

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