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Markets & trends

Alain Chevassus, Cosfibel: “recovery is taking shape”

According to Alain Chevassus, Cosfibel’s CEO, not only the year is ending well but the first few months of 2011 should be in the same line! The turnover will increase by nearly 15% in 2010. To note in a few days, the launch of a new website.

Alain Chevassus, Cosfibel

Alain Chevassus, Cosfibel

Specializing in the industrial production of transparent packaging and also of sourcing in Asia and North Africa in the field of accessories and promotional packaging but also make-up packaging, the Cosfibel group this year will reach 60 million Euros turnover for a workforce of 200 people. “Fortunately, we made a number of choices in the past who turned out to be the right ones today,” explains Alain Chevassus. “On the one hand the development of a genuine expertise in the design of often sophisticated luxury boxes (an area where we’ve quintupled our business in five years). On the other hand, the diversification of our supply sources to avoid the ‘all Asia’ supply and to anticipate our customers choices (which is why we now have good operating bases in North Africa, especially Tunisia, where we will probably sign a joint venture soon). Finally, our customers recognition of our creative capacity and our technical and logistic expertise in the field of cosmetic packaging (the latest example to date being the complete line that we designed for Burberry). Not to mention the relevance of our industrial tool in terms of transparent packaging which allows us to develop our business very efficiently in alcoholic beverages. I must add that for this beverage sector, we will also offer injected boxes.

An appropriate decision, in any case, considering the fact that the Group has recently decided to set up a team directly in Scotland, the homeland if any, of Whisky. “This new office is in line with our so called ‘customer oriented’ strategy through the development of the Urban Network® where we position ourselves geographically close to our customers which enables us to take the best decision possible by using all the Group’s resources in terms of creation, production and logistics.

Jean-Yves Bourgeois

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