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MakeUp in Seoul to highlight make-up and skincare innovations

The second edition of MakeUp in Seoul will open its doors for two days at the Conrad Seoul Hotel in less than four months, on the 15th and 16th of April 2015. Amore Pacific, the leading Korean cosmetics maker will be partnering with event for the second year in a row. “MakeUp in Seoul is an exclusive event that gives access to a wide (...)

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The pro-aging movement: the beauty of being old

Maria Fernandez
The pro-aging movement: the beauty of being old

Forget all about anti-aging products and the search for the “source of eternal youth,” now the trend is showing off your real age. This is the new revolution in the personal care market; the pro-aging idea. According to Marcia Newman, author of the book Five Gifts of Pro-aging, this “grey-roots” movement consists of women that celebrate (...)

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