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New dates for the 
MakeUp in New York tradeshow: 9 & 10 September 2015

This is the price of success! With a 15% increase in the number of exhibitors compared to last year and a 25% increase in its exhibition area, several exhibitors taking larger stands, the organisers of the MakeUp in New York trade show decided to move the event to new dates, one week earlier than initially scheduled. “We had already (...)

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Experts’ views
How natural looks can invigorate the beauty industry

Maria Fernandez
How natural looks can invigorate the beauty industry

The natural look trend is here to stay and that means the beauty industry needs to figure out how to enhance the “imperfect” beauty of every person rather than unify everyone under the same standard. Examples of the high influence of natural looks can be found in the recent campaign from the fashion brand Desigual starring a model with (...)

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