Just a little over a year ago, Tim Thorpe, President of the HCT Group, had detailed the new strategy of his Group, specialized in Beauty Packaging and Full Service. The last financial year 2014/2015 (March/April) will be up to the expectations and the next one looks very promising too with an expected increase in sales exceeding 10%. The Thorpe family definitely had a very good idea to choose to establish its headquarters in Santa Monica (Los Angeles) several years ago. “We certainly had a (...)
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It is finally in Los Angeles that the organizers of the “MakeUp in...” trade shows will launch in February 2016, that is a year from now, their new event formula “MakeUp in Action” that they had (...)
The inspiration came from the machines that produce custom paints for cars and walls. Advertising specialist Sylvio Freire also saw a new business opportunity within a segment that remains on the (...)
“Beautiful Faces”, the new anti-aging face care concept developed by BASF, is based on a research among more than 1,200 French women. Presented on the occasion of the latest edition of the (...)
On the occasion of the first edition of MakeUp in Sao Paulo, which was held on the 3rd and 4th of December 2014 at the Renaissance Hotel, Arcade Marketing Latin America showcased Easylip, an (...)
This new event is scheduled in October in Paris, and will be dedicated to innovation and R&D. The Cosmetic Valley is determined to find its place in a schedule that is already pretty busy, (...)
Since the announcement of the entry of The Body Shop in Brazil, Brazilian consumers had to wait for one year. Known for its natural and vegetable-based products, The Body Shop seems to be here (...)
In a recent video, Nicholas Micallef, Beauty and Personal Care Analyst at Euromonitor International describes the three trends that are expected to impact both premium and mass fragrance markets (...)
Ingredients supplier Evonik is launching Varisoft®EQ 100, an active ingredient providing manageability, lubricity and softness to the hair. Furthermore, the new ingredient’s sustainability profile (...)
La Prairie is opening its first store in Europe this January in Paris, at a prestigious address: 199 rue Saint Honoré in the 1st arrondissement of the French capital. Laurent Leblond, General (...)
The second edition of MakeUp in Seoul will open its doors for two days at the Conrad Seoul Hotel in less than four months, on the 15th and 16th of April 2015. Amore Pacific, the leading Korean cosmetics maker will be partnering with event for the second year in a row. “MakeUp in Seoul is an exclusive event that gives access to a wide (...)
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Forget all about anti-aging products and the search for the “source of eternal youth,” now the trend is showing off your real age. This is the new revolution in the personal care market; the pro-aging idea. According to Marcia Newman, author of the book Five Gifts of Pro-aging, this “grey-roots” movement consists of women that celebrate (...)
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