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MakeUp in Seoul 2014

MakeUp in Seoul will award the most innovative products

Exhibitors of the MakeUp in Seoul tradeshow, which will take place on 15-16 April 2015 at the Conrad Hotel in Seoul, accepted the proposition of the organizers to submit their innovations to a jury of experts that will award the best of them. For MakeUp in Seoul, a total of 26 products were presented to the committee of experts of (...)

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The 7 steps to get into the Chinese cosmetics market

Olivier Vérot
The 7 steps to get into the Chinese cosmetics market

The Chinese cosmetics market is the third in the world with a spending up to $ 26 billion per year. So there are many opportunities in this market in China. Here are 7 steps to be established in the Chinese market of cosmetics. 1. Study the market Before establishing into any market, you have to study it. First, we must see what (...)

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