Easylip is Arcade’s new technology for the sampling of lipsticks. It is based on a Brazilian patent acquired by Arcade.

According to Arcade, “Easylip is a smart and economical way to present a product and advertise a brand.” In particular, the product can be applied without any applicator.

Furthermore, Easylip can be printed in four different colours and two sizes:

 Small, 55mm x 28mm
 Large 55mm x 56 mm