This is the price of success! With a 15% increase in the number of exhibitors compared to last year and a 25% increase in its exhibition area, several exhibitors taking larger stands, the organisers of the MakeUp in New York trade show decided to move the event to new dates, one week earlier than initially scheduled.

We had already made plans to change location, but given this increase in both the number of stands and their size, the challenge for us was to be able to obtain an additional day for the set-up of both stands and animations. This is in fact why we had actually asked to keep these optional dates of September 9 and 10, which allowed us to get that extra day, but which at the time were already reserved as part of another event. But luckily they were made available a few days ago,” said Sandra Maguarian, Show Manager.

The next edition of MakeUp in New York will therefore take place on 9 & 10 September 2015, at the Penn Plaza Pavilion, close to New York Penn Station,
401 7th Ave, New York.