Follow us twitter facebook
Edition: Global
Click here to subscribe toour free weekly newsletter click here
Industry buzz

Global vegan beauty sales to reach USD 20.8 billion by 2025

The vegan beauty movement is more than just a trend, according to a new report by Grand View Research, Inc. The global vegan cosmetics market looks set to reach USD 20.8 billion by the year 2025 — a compound annual growth rate of 6.3%. This is partly due to an increase in demand driven by millennials, said the market research firm. [1]

The past few years have seen a rise in popularity of vegan and cruelty-free beauty brands. © simarik /

The past few years have seen a rise in popularity of vegan and cruelty-free beauty brands. © simarik /

A growing appetite for cruelty-free beauty products, in addition to concerns regarding health and safety and an increasing importance placed on environmental issues, means that natural substitutes such as plant- and mineral-based ingredients are becoming increasingly popular within the industry, the report states. In the US, the vegan cosmetics market is predicted to surpass a value of USD 3.16 billion by 2025.

Online stores are emerging channel of distribution, which can be convenient medium for customers to buy these products,” adds Grand View Research.

The past few years have seen a rise in popularity of vegan and cruelty-free beauty brands eschewing ingredients that come from or are tested on animals, with headline brands such as Kat Von D, Too Faced, Urban Decay and Fenty Beauty by Rihanna leading the way. Cult cosmetics brand Milk Makeup declared itself 100% vegan back in March, after eliminating animal-based products such as honey, beeswax and collagen from its formulas, while this week saw stationery company Crayola launch a vegan beauty line with Asos.

latest news
Luxe Pack New York is moving to The Javits Center for the 2019 edition, to be held May 15-16

Luxe Pack prepares for its second Los Angeles edition and announces new venue in New York

With the beginning of a successful extension in California, 2018 proved to be a momentous year for Luxe Pack, the business to business tradeshow dedicated to luxury packaging. The event will return to Los Angeles for its second edition on February 27-28, 2019 officially putting it on the map as a West Coast industry destination. (...)

read more
job opportunities
Experts’ views
The new wellness hubs in London

Emmanuelle Bassmann
The new wellness hubs in London

In today’s fast paced world, we find ourselves with an increasing need to find space and quiet, fuel our bodies with good nutrition, find emotional balance and of course keeping ourselves beautiful. Consumers continue to search for better life experiences a more holistic approach to beauty. As beauty and wellness continue to evolve (...)

read more


We use cookies to give you a better browsing experience. By continuing your visit to this site, you accept the use of cookies. Read more and set cookies